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WETA: Public Television and Classical Music for Greater Washington

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Brief Overview: 

WETA is the leading public broadcasting station in the nation’s capital, serving Virginia, Maryland and the District of Columbia with educational, cultural, news and public affairs programs and services. Our new Drupal 7 site allows us to better fulfill our mission by providing a platform to promote our programming and to engage our viewing and listening audience with interactive and informative content.

The site features a responsive design, allowing our users to access our content across all devices. That content includes our live media streams, up-to-the-minute radio playlists and television schedules, personality and trivia quizzes, free ticket giveaways to local cultural events, and a user-generated community calendar.

Built almost entirely in-house, the new exemplifies how a non-profit can use Drupal to extend limited resources and build a professional website that truly shines. Because we live and breathe WETA, we brought a vast amount of institutional knowledge to the project as well as an in-depth understanding of the audience for whom we were designing. This allowed us to tailor the user experience for our core audience, while still serving the needs of our internal clients.

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